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Three jobs we said no to last quarter

6 min · April 4, 2025

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We say no to about 5% of inbound inquiries. Sharing three recent ones because the rationale matters and we'd rather be transparent.

Job 1 — a 200-tote pickup of unidentified industrial chemistry. A medium-sized industrial customer in Indiana wanted us to take 200 totes off their hands. The catch: they couldn't (or wouldn't) document what was previously in them. The labels were missing on most; the few labels we could read suggested chlorinated solvents, which our wash protocol can't fully address. We declined and recommended a hazardous-waste broker. They were unhappy at first, then thanked us a month later for not pretending to handle something we couldn't.

Job 2 — a long-haul export-bound order. A broker in California asked us to quote 80 reconditioned totes shipped to a port in Texas, ultimately destined for export to a buyer in South America. The freight math (2,000 mi truck) wiped out the carbon advantage of reconditioned. Plus we don't sell into export channels we can't audit. Declined.

Job 3 — a private-label rebrand. A reseller wanted us to remove our labels from reconditioned totes and apply their own private-label branding, then sell them as their product. Technically we could do this; we declined because it would obscure the chain of custody from the end customer, who deserves to know who actually washed and inspected the tote. We offered to sell to them with our labels intact and let them mark them up; they declined.

The pattern: we say no when a job conflicts with the Reclaim Pledge or when it requires us to misrepresent something. We say yes the rest of the time, even on small or low-margin jobs.

Saying no is actually an underused tool in this industry. Most yards we know say yes to almost everything because the marginal economics of saying yes are usually positive. The longer-term economics — reputation, repeat business, team morale — are usually much better when you've built a reputation for saying no when it matters.

If you've gotten a no from us, it wasn't personal. It was probably one of these three patterns. We'll always tell you the reason.


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